Workshop Track
Digital Media
Amplify Your Church’s Voice Online
Maximize your church’s digital presence with our comprehensive Digital Media track. Learn SEO best practices, content creation strategies, and social media techniques to connect with your congregation and expand your reach. This track covers website optimization, video content creation, and effective communication strategies to ensure your church’s message resonates online. Equip your team with tools to measure engagement, improve outreach, and build a digital presence that reflects your mission and values.
SEO & Website Optimization
Increase your church’s visibility online by learning proven strategies to improve search rankings and web engagement.
Social Media Growth & Engagement
Master content creation and platform-specific strategies to effectively engage your online audience.
Data-Driven Digital Strategy
Use analytics and insights to refine your approach and maximize digital outreach.
WORKSHOPS
Use AI to Fix Your Church SEO Fast
mark macdonald
People are searching. Is your church showing up? Most websites are invisible, but with the power of AI, you can change that quickly. Learn how to assess and improve your SEO using AI prompts and branding principles from Be Known For Something. This highly practical workshop will get you found… fast!
Key Takeways:
1. A simple understanding of SEO, and why your church probably isn’t showing up.
2. How AI (like ChatGPT) can save hours and improve your search results.
3. Practical prompts to audit your website and generate keyword-rich content.
4. A proven, repeatable checklist to improve visibility in your community.
For 30+ years Mark’s worked in Branding, Advertising, and Communication. Now focusing on helping churches communicate effectively as a brand strategist, bestselling author, engaging speaker, and a (heart of a teacher) consultant with his agency, Be Known for Something. He also serves as Executive Director of Center for Church Communication.
He’s sought for his church branding, marketing communication, and business insights, on-the-spot website assessments, and practical storytelling.
don’t go viral: Redefining Social Media Success in the Church
becca bogardus
In a world where chasing views, entertainment, and shifting trends reign, the church is charged with a different scorecard. Anchor your digital presence in something deeper – to make Jesus known through His Church. This isn’t about growing a platform, it’s about stewarding one.
Key Takeaways:
1. How to define the scorecard of the Church’s social media platforms
2. Build a social strategy that flows from your mission, not the algorithm.
3. Learn how to turn Sunday moments into a digital movement through your content.
4. Leave with tools, templates, and a renewed conviction: your content can preach.
Bio coming soon
missional media: Creating with Purpose
brad zimmerman
Want your church media to do more than just look good? This session digs into creating videos, graphics and content that actually move people toward Jesus and into calling of the great commission. We’ll explore practical ways to make sure our creative work isn’t just supporting services, but actively fulfilling the great commission.
Key Takeaways:
1. You will learn to design with the destination in mind.
2. Learn the delicate and powerful skill of telling stories that show God at work.
3. Gain the ability to extend your creative impact beyond what you previously thought.
Brad is the Creative Director of Watermark Church in West Michigan where he designs and creates gatherings & spaces for people to encounter Jesus. He is passionate about resourcing churches to share the gospel, so he created ChurchMediaDrop.com, a free media-sharing site. He also hosts the official ProPresenter training videos. Brad loves playing music, building Legos, and trying new and creative things.
The Meta Ads Framework to Actually Get New Church Guests
Brady Sticker
Tired of spending money on Facebook and Instagram ads that get views but no visitors? In this workshop, you’ll learn a proven Meta Ads framework that actually gets new families to show up on Sunday. Discover how to turn your church’s marketing into a results-driven system that delivers real growth, not just likes and clicks.
Key Takeways:
1. Learn the exact Meta Ads framework that’s helped over 1000 churches get new guests.
2. Learn how to target the right people in your community so you’re not wasting ad spending.
3. Get copy/paste video scripts you can plug into your church’s next ad campaign.
4. Walk away with a simple, proven funnel that turns views into real Sunday morning visitors.
Brady Sticker is a passionate digital marketer, speaker, and author committed to helping churches fulfill their mission of spreading the Gospel. After years of managing over $6 million in Facebook ad campaigns and working with 1,000+ businesses, Brady shifted his focus to ministry, helping his own church, Vibrant Church, grow exponentially through social media.
The overwhelming success at Vibrant Church sparked the birth of ChurchCandy Marketing, a “done-for-you” social media advertising agency for churches. Today, Brady and his team have helped hundreds of churches across the country welcome thousands of new guests every Sunday.
As the host of the ChurchCandy Podcast, Brady interviews influential pastors and faith leaders, sharing insights and strategies to empower churches.
More workshops coming soon!
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